Food & Lifestyle

The target group gathers together various influential medias around topics such as decorating, home, beauty and fashion. The group also includes sites focused on recipes, food and restaurants.

Image: Diana Vyshniakova

Age

<15v 1%
16-25 v 19%
26-35 v 22%
36-45 v 18%
46-55 v 18%
56+ v 23%

Gender

Man 37%
Woman 63%

Children in household

No 70%
Yes 30%

Education

Elementary school 1%
Upper comprehensive school 5%
Vocational school 26%
Upper secondary school 15%
University, college or university of applied sciences 53%

Työ

Työssä 58%
Tällä hetkellä työtön 7%
Eläkkeellä 15%
Opiskelija 15%
Muu 6%

Talouden koko

1 hlö 26%
2 hlö 43%
3 hlö 14%
4 hlö 12%
5 hlö tai enemmän 6%

Talouden vuositulot

alle 20 000€ 17%
20 000 - 40 000€ 28%
40 000 - 75 000€ 33%
75 000 - 100 000€ 13%
yli 100 000€ 8%