Entertainment & Leisure

The target group includes sites focused on leisure, like entertainment news, online dictionaries and calculators, discussion boards, amusement sites and pet media.  

Kuva: Chaz McGregor

Age

<15 v 1%
16-25 v 19%
26-35 v 18%
36-45 v 17%
45-55 v 18%
56+ v 26%

Gender

Male 45%
Female 55%

Children

Yes 67%
No 33%

Education

Primary school 2%
High school 7%
Secondary: technical/vocational 32%
Secondary: university-preparatory 15%
University or College 45%

Employment

Unemployed 55%
Currently unemployed 7%
Retired 18%
Student 15%
Other 5%

Householdsize

1 24%
2 41%
3 14%
4 14%
5 or more 7%

Income

Less than 20 000 17%
20 000 – 40 000€ 30%
40 000 – 75 000 € 34%
75 000 – 100 000 € 12%
Over 100 000 € 7%